HeartUnlocker was founded on one belief: that good dating advice can change your life — and that too little of it is actually good.
Most dating content is generic, recycled, or written to get clicks rather than to genuinely help. We decided to do something different: hire writers who've lived through the struggles they write about, back everything with research where it exists, and always prioritize what's actually useful over what's entertaining.
Our Mission
To give real people the knowledge, confidence, and skills to build meaningful romantic connections — whether they're navigating a first swipe or working to keep a 10-year relationship vibrant.
Our Team
Sarah Mills
Senior Dating Editor
Sarah has been writing about relationships and dating psychology for eight years. She holds a degree in psychology from NYU and believes that the best dating advice is indistinguishable from good life advice.
Jake Torres
Online Dating Specialist
Jake spent five years coaching men through the nuances of online dating before joining HeartUnlocker. He's obsessed with data, profile optimization, and the psychology of attraction in digital spaces.
Maya Chen
Relationships & Confidence Writer
Maya's work focuses on the inner game — mindset, confidence, vulnerability, and the psychological patterns that shape our romantic lives. Her articles have been read by over 2 million people.
Why Trust Us?
- We cite research when it exists and are honest when it doesn't
- We never recommend strategies we wouldn't use ourselves
- We update articles when the landscape changes (especially for apps)
- We don't take sponsored content that compromises editorial integrity
Get In Touch
We love hearing from readers. Whether you have a story to share, feedback on an article, or want to write for us — reach out here.